Happy New Year! I'm sorry I haven't posted in awhile. LIFE. I do marketing for a handful of small businesses. Sometimes my hands are really full, especially during the holidays. On a personal note, my 18 year old son decided to spread his wings and move to California the week before Christmas to finish his last few months of high school and go to college. (He's living with family so it's all good!) It was just unexpected, so naturally, as a mom I was really sad. (Like, I crie

So you just signed up for your starter kit. Boom. You’re a business owner. You’ve watched the videos, or been to the high energy rah-rah meetings, invested the $200 and now you CAN’T WAIT to start making that money back and more. I mean, this product is GREAT! AND your friends will see how great it is too, as soon as they attend your 1st Facebook Live/Party/Event, or see all the cool posts you’ll be making via your personal Facebook and Instagram profile. And then…(Wah-Wah.)

As a former advertising sales rep turned independent Marketing Activist, I’m painfully aware that when things get tight for businesses, one of the first things we’re tempted to cut is the advertising. It’s like a survival tactic that kicks in and all we want to do is shore up our resources so we can make it to the other side. I get it, and I’m right there with you. But we can’t make the mistake of sabotaging our own short- and long-term success in the meantime. Here’s the thi